Product family
Varieties and formats compare with visual clarity.
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Uruguaí
05 / 2026
An Entre Ríos brand with a Uruguayan profile, presented through ritual, product and recognised quality.
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LIVE / yerbamateuruguai.com
An Entre Ríos brand with a Uruguayan profile, presented through ritual, product and recognised quality.
From origin to mate: a digital identity built around a shared ritual.
01
The challenge
Uruguaí had product, story and recognition; the site needed to bring them together and make varieties and commercial contact easy to discover.
02
The approach
We translated the package codes —green, gold and geometry— into a calm narrative with the product and Uruguayan profile at its core.
Key decisions
A system made for this brand.
Proven quality
The Gran Oro award and the process appear as evidence.
Lasting content
News and distributors extend the site's usefulness.
The outcome
A site with the brand's weight and the ritual's warmth, useful to consumers and distributors.